BLOG

Most organizations never realize their OKRs are failing until it’s too late. Why? Because on the surface, everything looks fine. Dashboards are green, check-ins happen on schedule, and activity is visible. Leaders see motion and assume it means progress. Yet, deep down, execution feels sluggish. Priorities compete rather than collaborate. Meetings multiply without leading to sharper decisions.

To succeed, the OKR framework must be adapted to local cultural nuances. This requirement has given rise to a new league of leaders: OKR Champions in Asia. 

Local businesses fail, not because they lack the right tools, but because they apply OKR as a mere management instrument and do not have the mindsets that drive OKR success.

V2MOM is a goal-setting and execution framework developed by Salesforce. It stands for Vision, Values, Methods, Obstacles, and Measures. It's designed to help organizations define their objectives, align their teams, and track their progress.

With our recent global Pharma OKR Client, we would like to highlight our learnings and approaches regarding Strategy & Goal Setting.